Stocks and Securities Ltd (SSL) is on a mission to get people more financially literate and, according to General Manager Lamar Harris, to “demystify investment”. In an interview with the Jamaica Observer, Harris, along with SSL Brand Supervisor Alanah Jones, explained that the company had recently wrapped up the #MyBossGoals campaign, which was aimed at providing the public with consultancy in personal financial planning. “So for the past eight weeks we ran an integrated marketing campaign where we used media such as social media, our Google ads as well as billboards, both in Kingston and Montego Bay, [to inform the public] about mybossgoals.com,” Jones said. The...
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